Brand Mix

Dairy Cow With Problems (via Awkward Stock Photos)

So, nine times out of ten, while I write a blog post, I'll open up Flickr and see what Creative Commons photograph I can use to illustrate it with. But how about the other way around? How about starting with the photo?

@fritinancy pointed me towards this great new site: Awkward Stock Photos which has the most delightful and supposedly unusable stock photos--a great source of photographs to test my new approach.

Here we have, as you can see, a cow stuck on a fence so my first thought is the post will have to be about the dangers of sitting on the fence and not making a decision one way or another. Perhaps I could write a post about the dangers of compromise solutions that try and please everyone but which are udderly ineffective?

I actually have a brand architecture project right now which might fall in this category--half of the people want a house of brands solution where they keep their focused brands, the other half want to adopt a branded house solution with just one brand to save money and consolidate their efforts. But in this case, I think that an endorsement approach might actually be a viable option so what I need is a "cake and eat it too" picture and definitely not this cow on the fence one. Can someone find me one of those, please?