Most unfortunate ad placement I've seen for a long time ~ Brand Mix

Tuesday, January 1, 2008

Most unfortunate ad placement I've seen for a long time

An ad for Sonic (America's Drive-In), first up in a commercial break in a showing of the World's Heaviest Man, a TLC program about an absolutely obese man in Mexico who's in the middle of deciding between surgery and the Zone diet. The juxtaposition of this man's plight and Happy Hour for Sonic's famous slushes was enough to put me off fast food for, I don't know, but at least a week. Bad for Sonic, good for resolutions.

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