I'm not going to sleep over it but... ~ Brand Mix

Saturday, September 8, 2007

I'm not going to sleep over it but...


I don't get this. I'm not sure it's that big a deal because I did, in fact, buy this redesigned product but only after a good double take. Clearly, they've decided to try and own "red" but was it worth the risk of confusing the consumer? I can tell you that the time I feel the need for a Tylenol PM is not the time when I want to be worried about which package I'm grabbing.

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